How to Be Anti-Fragile

Episode Summary

In this episode of Evergreen, leadership coach Kirk Wayman joins host Mitch Santella to unpack the concept of becoming anti-fragile—a mindset where volatility fuels growth. Tailored for financial wholesalers, this conversation explores how to thrive in disruption by embracing discomfort, reframing failure, and choosing collaboration over competition. Kirk also introduces the “barbell strategy,” a practical tool for balancing risk and stability. Whether you're facing industry shifts or personal setbacks, this episode equips you with actionable strategies to become more resilient, adaptive, and ultimately, stronger through uncertainty. A must-listen for anyone leading in unpredictable environments.

Resources

 

How to Survive Thrive as a Financial Wholesaler

 

“Surviving Sharks” Spot Predators & Outswim the Competition

Every financial wholesaler faces a few “sharks” in the deep—mega producers, gatekeepers, and competitive peers all circling the same opportunities. But instead of fearing these fierce predators, you can learn to spot them early, outswim the competition, and build meaningful relationships. With the right mix of value, persuasion, and trust, you can thrive in even the most shark-infested waters. Watch this month's tip & trick video or read our latest blog to to learn how to sharkproof your wholesaling strategy.

 

Meet the Coaches

 
Mitch Santala, CEO of ESA, offering business coaching to Financial Wholesalers

Mitch Santala

Mitch Santala is the CEO and co-founder of ESA with over 30 years of entrepreneurial leadership. ESA supports over 500 sales men and women in the financial industry with world class appointment setting services.

Contact ESA

Kirk Wayman founder of Ikon Coaching

Kirk Wayman

As the founder and principal coach of Ikon Coaching, Kirk is passionate about helping leaders show up as the best version of themselves allow you to find your highest good for the benefit of those you serve.

Visit ikoncoaching.com

 

Thank you for your referrals and your loyal partnership with ESA

Let’s Connect

Previous
Previous

Lessons from 37 Years of Wholesaling & The Five F’s

Next
Next

Unlocking Hidden Gold